Brandsh CEO Angus Robinson was interviewed earlier this week by Hilton Tarrant of MoneyWeb.

Tarrant and Robinson discussed the how the outcomes of the Mobile World Congress 2010. The congress, which is held in Barcelona, Spain every year, is one of the biggest mobile industry conferences in the world with 49 000 people and nearly 2500 media personal attending.

Robinson sited Google's announcement of their Mobile First mantra along with the Windows Mobile 7 as the defining moments of the conference.

Mobile money transfer services have been discussed at MWC for the last couple of years. Robinson pointed out that many brands have been trying to get into that space and to make it relevant to their audience. M-PESA, Safricom's brand in Kenya, has spread throughout Africa and is a market leader.

Listen to the full interview.